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Why Invest in a SafeSplash Swim School Franchise?

In a crowded franchise landscape filled with restaurants, fitness studios, and retail concepts, investors are increasingly searching for something more stable with long-term demand, predictable revenue, and meaningful impact.

SafeSplash isn’t just another franchise opportunity. It’s a business built on a permanent need, designed for recurring revenue, and positioned to thrive in both strong and uncertain economic environments.

An Essential Service, Not a Luxury

SafeSplash operates in a space parents consider essential: water safety. Drowning remains one of the leading causes of accidental death for young children in the United States. Swim lessons are not optional—they’re a priority. This creates demand that is consistent, resilient, and necessity-driven.

Built on Recurring Revenue

SafeSplash uses a weekly lesson model where families enroll in ongoing programs. This creates reliable monthly revenue, high lifetime value, and strong retention compared to transaction-based businesses.

Strong Unit-Level Economics

With multiple students per instructor, extended hours, and year-round demand, SafeSplash locations maximize efficiency and revenue potential once established.

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A Premium Brand in a Fragmented Market

Many competitors lack structure or consistency. SafeSplash offers a proven curriculum, professional instruction, and a premium experience, allowing it to stand out as a trusted provider.

Flexible and Efficient Real Estate

Locations can operate in various types of spaces, offering flexibility, lower occupancy costs, and reduced reliance on foot traffic.

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High Retention Through Emotional Connection

Families build strong relationships with instructors and celebrate milestones, leading to high retention, referrals, and long-term loyalty.

Purpose-Driven Business Ownership

Owners deliver life-saving skills while building a successful business, combining financial performance with meaningful community impact.

Built for Multi-Unit Growth

Standardized systems and training make it easier to scale into multiple locations and build long-term enterprise value.

The Bottom Line

SafeSplash offers essential demand, recurring revenue, strong economics, and meaningful impact, making it a compelling long-term franchise investment.

Request more franchise information

Submit the following form, call 720-442-0078, or email us at franchising@safesplash.com

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Why SafeSplash

At SafeSplash, we believe swimming is more than a skill—it’s a life-saving foundation for confidence, safety, and exploration. As the country’s largest swim school network, we equip swimmers of all ages with the tools they need to stay safe and thrive in the water. Our proven model empowers local entrepreneurs to bring that mission to life. With best-in-class curriculum, certified instruction, and a technology-enabled platform, SafeSplash delivers a high-quality experience for families—while offering a business opportunity rooted in purpose and built for scale.

Today, we’re growing coast to coast. And with each new location, we’re not just teaching lessons—we’re shaping futures, building businesses, and creating safer communities, one swimmer at a time.

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SafeSplash Swim School franchise model is designed with an eye for owner cost and future growth.

Here’s what you can expect when you franchise with us. 

Investment Figures

 

Estimated Initial Investment

Hosted/Rental Model

 $57,500-$81,000

 

Dedicated/Build Model

$944,950-$1,327,700

 

Minimum Liquid Capital

Hosted/Rental Model

$100,000

 

Dedicated/Build Model

$250,000

 

Financial Performance Figures

 

Average Gross Revenue (AUV)

Hosted/Rental Model

$266,000

 

Dedicated/Build Model

$1,110,000

 

Unit-Level EBITDA

Hosted/Rental Model

$68,000

 

Dedicated/Build Model

$260,000

 

% EBITDA Margin

Hosted/Rental Model

26%

 

Dedicated/Build Model

23%

 
For more details, please refer to the current SafeSplash Franchise Disclosure Document.

Success Stories

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Jaime Zilverberg
Owner
Castle Rock, CO

 

“We are teaching a life skill, the most important thing. It has meaning, we have passion, and two years later our business is right where we want it to be.”

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Cammile Adams
Olympian, Multi-Location Owner
Houston, TX

 When looking to purchase a learn-to-swim franchise, the curriculum was a critical piece of the puzzle. If I was going to put my name on a franchise curriculum, I wanted to be sure it was the way I would teach and something I truly believed in. [Corporate’s] curriculum does not disappoint!”

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Richard and Jessica Jaramillo
Multi-Location Owners
Denver, CO

 

“With SafeSplash, the framework was completely built-in, and the support level was near overwhelming. I’m one of those individuals who has to have a plan for everything, and SafeSplash had an amazing plan – a business model we could trust and follow.”

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Arvind & Neha Mahajan
Multi-Location Owners
North Carolina

 

“We have owned a dedicated SafeSplash location for 3 years now and have opened our second location. We are happy with how business has flourished in our area where we introduced SafeSplash with the excellent support [from corporate], the breakthrough curriculum, and approach to swimming as a life skill. We consistently recommend SafeSplash to new franchisees!”

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Robert & Dolce Canales
Multi-Location Owners
San Antonio, TX

 

“When we started looking at swim schools and franchises it was clear [SafeSplash] was for us. We wanted to create a legacy for our children. Corporate listens to the franchisees, and that’s huge.”

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Scott and Tracey Ray
Owners
Colorado Springs, CO

 

“We love the fact that we can run our own business that is financially viable and interesting to us. But it also brought a life skill to people that they can keep forever.”

This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only. Currently, the following states regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you are a resident of or want to locate a franchise in one of these states, we will not offer you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements in your state.