Own assets that appreciate, rent assets that depreciate is a financial concept that we have heard often from “experts” throughout our lives. But there is an inherent fallacy in this guidance...this advice leaves out an important concept that is critical to those that seek to build significant wealth. A slight, but important, modification to this phrase makes it much more wealth oriented: Own assets that appreciate and generate cash flow, rent assets that don’t. I consider assets that fit this category, “perfect assets” and when I find one like this, priced right, I work hard to buy it as fast as I can, because they are rare. Assets that typically fit this category more often than not are privately owned businesses. The problem is that
Franchising is an interesting business model, someone out there created a business and replicated it, then they decided to share that business with others. The early days of large brands all have an interesting story and date back to the 1950’s, brands such as McDonald’s, Subway, Holiday Inn and other similar household names. They paved the way for me to start my franchise career in the 1990’s and help fuel the passion I have to create a lifetime career in the field.
I have had a long franchising career and have been around a lot of Franchisor’s. When I left Camp Bow Wow, the largest Franchisor of Doggy Day Care and Boarding facilities in North America in 2014, I set out to only work with the best of the best in the service industry. I have always loved helping people and wanted to continue on the path of finding passionate and successful franchisees for brands I cared just as much about as Camp Bow Wow. The moment I met the co-founders of SafeSplash Swim Schools through a mutual franchise associate, I knew I had found my next big passion.