Our franchise model is one of the most innovative and beneficial approaches to franchising available in any industry. Six areas of excellence underpin the success of each one of our franchisees. SafeSplash is a leader in each of these six areas, and in combination, is unparalleled in the franchising industry.
We refer to these areas of excellence as the SafeSplash Business Platform. The core of the SafeSplash Business Platform is the opportunity to combine dedicated swim school facilities that leverage SafeSplash's proprietary swim school designs with hosted swim school facilities to enhance market coverage. Hosted facilities utilize unique national partnerships that SafeSplash has built with leading health and fitness brands such as LA Fitness®, 24 Hour Fitness®, and others.
The next layer of the platform introduces SafeSplash's exceptional and propriety curriculum. Founded on principals of both safety and competitive swim instruction, the SafeSplash teaching curriculum has been designed and refined with the benefit of over 4.5 million lessons nationwide. We are continually refining and updating our curriculum with the latest knowledge we gain from lessons every day. Being a "SafeSplash Certified Instructor" means that the instructor is an expert in our curriculum and has completed an extensive training and certification program. Our customers know that being SafeSplash Certified means students will be taught the best curriculum by the best instructors in the business.
Coupled with this foundation, we add our exclusive SafeSplash Back Office Services to the platform. An exclusive in the swim school industry, our back office services provide the administrative support for your business including a 7 day a week Customer Service Center to handle customer inquiries, billing services, registration and scheduling, insurance and technology infrastructure. We have a vested interest in your success from the word go, with our Customer Service Center acting as an extension of your administrative staff.
We then wrap all of these elements with the strongest training and ongoing franchisee support available and an organization that is dedicated to making sure you get the support you need at a moment's notice. We offer pre-launch training, on-demand training, web based training and videos, and dedicated franchise relationship managers to help you manage your business for a lifetime of success.
Finally, we provide industry leading marketing support. This starts with a deeply researched and focus group tested brand, and exclusive brand partnerships with well known leaders such as Speedo. We couple this foundation with innovative digital marketing strategies and tools that give us the ability to build deep relationships with our target markets in cost efficient manner.
The combination of all of these elements creates a unique platform for success. The bottom line is, our franchise model is one of the most innovative approaches to franchising available in any industry. It gives our franchisees a head start on success from day one.
The financial performance representation contained in Item 19 of our April 2015 Franchise Disclosure Document lists several franchisee locations with real enrollment and full expense and revenue data. A new franchisee’s results may differ from the represented performance. There is no assurance that you will do as well and you must accept that risk. This offering is made by prospectus only.
This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only. Currently, the following states regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you are a resident of or want to locate a franchise in one of these states, we will not offer you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements in your state. Franchise offerings are made by Franchise Disclosure Document only.